LenoxSoft's corporate marketing team has Marketing Cloud Account Engagement users who are users in all of their five Marketing Cloud Account Engagement Business Units. User A primarily focuses on the North American business unit (BU), but is asked to review a new Engagement Studio program in the European BU before the European marketing team resumes the program.
How would user A accomplish this?

• A. Log out of the North American BU and log into the European BU to review the program.
• B. Create a custom user role in the European BU with access to the folder the program is in.
• C. Instruct the user in the European BU to take a screenshot and email it to them to review.
• D. Use the BU switcher in the North America BU to switch to Europe.

You have setup an automation rule to add 50 points to prospects who have had activity in the last 30 days and have submitted a specific landing page. You decide that you want to change this up to reflect more recent activity and open it up to all landing pages. You edit the rule criteria to reflect prospect last activity of 10 days or less and submission of any landing page and update the action to add 75 points instead. Which of the following statements is true?

• A. For prospects who have already matched but also meet the new criteria, they will receive the 75 points in addition to the 50 points they already received.
• B. For all prospects who have already matched the rule, they will receive the 75 point completion action instead of the 50 points they already received.
• C. For all prospects who have already matched, no new actions will be applied.
• D. For all prospects who have already matched the rule, they will receive the 75 point completion action in addition to the 50 points they already received.

LenoxSoft wants to use Salesforce to report on warm leads that are not yet marketing qualified. Once the leads become marketing qualified, the team wants to ensure the leads are routed correctly with the assigned user being correctly reflected in Marketing Cloud Account Engagement.
How could these requirements be met?

• A. Create a list of prospects that only Marketing users can see then use user queues to reassign the leads.
• B. Develop a Salesforce report that is only shared with Marketing users then use completion actions to assign leads.
• C. Assign to queue that Marketing users own then use active assignment rules to reassign the leads.
• D. Define market data sharing rules so Marketing can see prospects then use automation rules to assign the leads.

LenoxSoft has two business units (BUs): one that operates in France and another that operates in the United States. Salesforce users speak the language that aligns to their BU, and have Salesforce user profiles specific to their respective BU (ex. "France Marketer").
What steps should the Marketing Cloud Account Engagement administrator take to align the Marketing Cloud Account Engagement user interface with the Salesforce user interface?

• A. Create Marketing Cloud Account Engagement users through Salesforce User Sync in each BU and allow the user's language to be inherited from Salesforce.
• B. Create Marketing Cloud Account Engagement users by importing them into Marketing Cloud Account Engagement with their language preferences included in the CSV import file.
• C. Create Marketing Cloud Account Engagement users manually and set each user's language preference based on the BU and language they speak.
• D. Create Marketing Cloud Account Engagement users manually and allow each user's language to be inherited from the BU's language preference in Account Settings.

Which activity appears on a prospect's record when they submit a Marketing Cloud Account Engagement form named 'Contact Us' that resides on a Marketing Cloud Account Engagement landing page?

• A. Nothing will display
• B. Marketing Cloud Account Engagement Successfully submitted the "Contact Us" landing page and form
• C. Marketing Cloud Account Engagement Successfully submitted the "Contact Us" form
• D. Marketing Cloud Account Engagement Successfully submitted the "Contact Us" landing page.